Ten Differences between a Blog Post and an Article

I was asked to write a blog post for a client, but when I submitted the post, it became apparent that they really wanted an article. They really didn’t like the casual style.

To compromise, we have a blog section in their website. I’m writing short, non-conversational articles that we’re calling blogs. But, in real life, here are the differences between a blog post and an article. 

Contact Rebecca at The Last Word for all of your blogging needs.


Blog Post


Mostly your own opinion

Your opinion not allowed

No interviews or research

Interviews and research from credible experts and research firms



Tips and general information

Explanations, analysis, and/or visuals.

Picture or Meme

Graphs and charts

Created to get the audience to know you

Created to foster thought leadership

Between 300 – 500 words

Between 1,500 – 2,000 words

Built around SEO keywords

Keywords not important

Good spelling and grammar optional

Spelling and grammar are impeccable

Casual writing style

More sophisticated writing style